Messaging Toolkit

With local governments creating their annual budgets and the opening of the General Assembly this week, now is the time for advocates to voice their support for sustainable communities that are equitable, diverse and affordable. The Housing Communications HUB at the National Housing Conference has created a Messaging and Framing Toolkit that is a tremendous resource for all of us looking to hone a message that resonates with others in the community and holds the attention of our elected officials.

How do audiences hear or perceive the housing messages we try to convey? How should we frame our messages to align with the values of our audience? What tools can we use to become better advocates? Check out the Messaging and Framing Toolkit for all of this information and more!